Madonna Scores Record-Extending 38th Hot 100 Top 10
Almost 30 years after her arrival on Billboard’s charts, Madonna continues to feel L-U-V from her fans. On this week’s Billboard Hot 100 songs chart, her latest single, “Give Me All Your Luvin’,” featuring Nicki Minaj and M.I.A., bounds 13-10 in its second chart week. The first single from Madonna’s 12th studio album, “MDNA,” due March 26 (which sports an “L-U-V, Madonna!” cheerleader chant), becomes her 38th Hot 100 top 10, pushing her further ahead of runners-up the Beatles (34). Madonna first reached the chart’s top tier the week of June 16, 1984, when “Borderline” rose to its No. 10 peak. She had last ranked in the region with “4 Minutes,” featuring Justin Timberlake and Timbaland, the week of June 28, 2008. Here is a look at the artists with the most top 10 songs in the Hot 100’s 53-year history: 38, Madonna 34, the Beatles 28, Michael Jackson 28, Stevie Wonder 27, Mariah Carey 27, Janet Jackson 27, Elton John 25, Elvis Presley (whose career predates the chart’s Aug. 4, 1958, inception) 23, Whitney Houston 23, the Rolling Stones As previously reported, “Luvin’ ” jumps 7-6 on the Digital Songs survey with 165,000 downloads sold (up 44%) in the list’s tracking week, according to Nielsen SoundScan. The period encompassed the first full week following Madonna’s performance of the song at Super Bowl XLVI in Indianapolis (Feb. 5).
The track, slides, however, 28-59 on the Radio Songs chart (20 million audience impressions, down 54%, according to Nielsen BDS). “Luvin’ ” had benefitted last week from special promotion on Clear Channel Media and Entertainment’s more than 50 monitored pop stations, which played it at the top of every hour from Friday, Feb. 3, at 9 a.m. ET until the big game’s kickoff.
Check Billboard.com tomorrow (Feb. 16), when all rankings, including the Hot 100 in its entirety and the Digital Songs and Radio Songs charts, will be refreshed, as they are each Thursday.